FieldEdge with ACCA Present
STATE OF THE
INDUSTRY REPORT
Free Webinar!
Thursday, October 14, 2021
11:00 AM – 1:30 PM EST
LET US HELP YOU GROW
Be in the Know
If you want to know what’s happening in your industry, you must attend this webinar!
Spend a day discovering the future of HVAC, Plumbing, and Electrical businesses as we present FieldEdge’s State of the Industry webinar.
Learn how other businesses are thriving in these uncertain times, hear the latest trends from industry insiders, and uncover how to safeguard your business.
F E
AGENDA
All times listed below are in Eastern Time Zone
TIME |
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TIME |
SESSION |
SPEAKER |
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Sessions |
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11:00 AM |
Opening Remarks |
Nelson Ventura, FieldEdge |
Sessions |
11:05 AM |
Navigating Rough Seas: Dealing with Difficult Customers |
Eddie McFarlane, |
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Sessions |
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11:35 PM |
State of the Industry |
Barton James, ACCA |
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Sessions |
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12:05 PM |
The Future of HVAC |
Pete Fornieri and Kirby Oscar, FieldEdge |
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Sessions |
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12:35 PM |
How To Thrive in Today’s Market |
Roundtable of HVAC & |
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SESSIONS
Navigating Rough Seas:
Dealing with Difficult Customers
The seas are rough out there. Customers can be brutal these days. Your techs hear it in the field. Your office manager deals with calls. And every now and again, a situation is escalated to an owner who just doesn’t have the time. So how do you deal with it? It all starts with setting up the right customer journey. Learn how to delight, excite, and even satisfy your most difficult customers!
State of the Industry
Listen as Barton James discusses what’s to come in the field services world. Learn how to navigate next year and get an “insider’s look” into the HVAC industry. His insights into the marketplace, business operations, and emerging trends should not be missed!
The Future of HVAC & Plumbing Technology
Discover emerging technology trends for HVAC, Plumbing, and Electricians. Learn about innovative platforms that drive faster and more efficient operations such as how to collect 5-Star reviews and GPS track your vehicles. Also, explore the future of FieldEdge as Pete and Kirby unveil what’s being developed next in this powerful all-in-one tool.
How to Thrive in Today’s Market
Learn how business owners, operations managers, field technicians, and office managers have been streamlining their business operations through innovative technology. See what’s driving their businesses forward - and how you can start implementing it in your own business today.
F E
SPEAKERS
Barton James
President and CEO, ACCA
Barton James serves as the president and chief executive officer of the Air Conditioning Contractors of America. ACCA is the largest national trade association representing more than 60,000 professionals, and 3,000 HVACR businesses, providing education, advocacy services, and networking to support the business development interest of members and championing the national health of the HVACR Industry.
Before being named ACCA’s president and CEO, Barton was responsible for representing ACCA on industry issues before Congress and the Administration, as well as overseeing all political advocacy and ACCA-PAC operations. Prior to joining ACCA, he spent thirteen years as the Executive Director of the National Mitigation Banking Association, Director of Advocacy for the Land Trust Alliance, and Director of Public Policy for Ducks Unlimited. Barton has also spent a decade working in staff leadership roles in the U.S. House of Representatives and serving as a political appointee in the Bush Administration at the United States Small Business Administration, the United States Department of Agriculture.
Edward “Eddie” McFarlane has been the VP of Learning and Development for Haller Enterprises, located in York, PA, since 2018. He serves on the boards for both ACCA and NATE and is a veteran of the industry for nearly 20 years. Like many others in the HVAC industry, Eddie started his career as a service technician. He joined Haller Enterprises in 2006, with a focus on Residential Service and Replacement. Throughout the years, Eddie has served in a variety of positions within the company including Sales, Management and Marketing. He has especially enjoyed working with the team in Commercial and Residential, New Construction, and Service and Replacement. With a passion for the industry and a desire to help others reach their fullest potential, Eddie enjoys sharing the best practices. He is a frequent presenter at both the PAACCA and the ACCA conferences.
Eddie McFarlane
Vice President of Learning and Development, Haller Enterprises ACCA Vice Chair
Pete Fornieri
Vice President, Product, FieldEdge
Pete joined FieldEdge in June, 2019 as the Vice President of Product. Pete has over 20 years of experience working in Product and IT roles for SaaS companies. His role, prior to joining FieldEdge, was CTO at Coolfront where he played an integral role in the launch of the web-product (2012) through the sale of the Company (2019). Pete has strong management experience where he’s built and led several IT and product teams located both on-site and off-shore. Pete holds a Bachelor’s in English at SUNY Fredonia and did graduate work in the IT Master’s program at Rochester Institute of Technology.
Kirby Oscar has 6+ years of experience as a business development and strategic partnerships leader with a focus on product partnerships and building out partner ecosystems that drive new customer acquisition, retention, and generate alternative revenue sources.
